Changan Achieves Record-Breaking 2024 Sales: Over 2.68 Million Vehicles Sold Globally
ABU DHABI : Changan Automobile hits a global sales milestone in 2024, with over 2.68 million vehicles sold and the MEA region showing an impressive 51% growth.
KEY TAKEAWAYS
What partnership did Changan announce with Al Tayer Motors in 2024?
A strategic agreement to bring DEEPAL's innovative EVs to customers in the UAE.What new facilities did Changan open in 2024 to improve after-sales support?
The Dora Sales Complex in Baghdad and the Middle East Parts Distribution Center in Dubai.- Global sales exceeded 2.68 million, with 530,000 vehicles sold internationally.
- The MEA region achieved 83,000 sales, marking a 51% year-on-year increase.
- Key launches like the UNI-S, KAICHEN Hunter, and DEEPAL S07 boosted regional presence.
- Sustainability initiatives and advanced after-sales services gained widespread recognition.
Changan Automobile celebrated an extraordinary 2024, achieving a remarkable global sales milestone of over 2.68 million vehicles. This success underscores the brand’s growing international presence, with sales outside China reaching 530,000 units—a 47% year-on-year surge.
The Middle East and Africa (MEA) region emerged as a key driver of this growth, reporting a 51% sales increase and solidifying Changan’s status as a leader in innovative mobility.
MEA Growth and Global Expansion
The MEA region was a standout market for Changan in 2024. Sales reached 83,000 units, reflecting a 51% year-on-year rise and highlighting the region's growing demand for high-quality vehicles.
- KSA and Iraq highlights: Changan introduced popular models such as the KAICHEN Hunter pick-up and UNI-S, designed to meet regional preferences.
- UAE partnerships: A strategic agreement with Al Tayer Motors brought DEEPAL’s innovative EVs to discerning customers, expanding the brand’s reach.
Globally, Changan’s focus on innovation and customer-centric solutions contributed to its strong performance across multiple markets.
Innovative Models Tailored to the MEA Region
Changan enriched its product lineup in 2024 with several high-impact launches tailored to the MEA market:
- Eado Plus: Introduced in the GCC, this model combines practicality with advanced features.
- DEEPAL S07: Showcased at Mobility Live ME, catering to young, tech-savvy consumers.
- AVATR 11 and 12: The AVATR 11 SUV debuted in Dubai, blending luxury with powerful electric performance. The AVATR 12 sedan is set to follow soon.
These vehicles exemplify Changan’s strategy of offering diverse options, including traditional, NEV, and high-end EV solutions.
Sustainability and Service Excellence
Changan’s commitment to sustainability and service was evident in 2024. They were recognized as a “Pioneer Enterprise for Industrial Carbon Peak” in China, continuing its focus on green innovation.
They came up with new facilities like the Dora Sales Complex in Baghdad and the Middle East Parts Distribution Center in Dubai to improve after-sales support and logistics efficiency. This was also the first-ever event highlighted the talents of Changan technicians across the region, boosting service quality and enhancing customer satisfaction.
Innovating for the Future: The 2025 Vision
As 2025 begins, Changan is advancing its "Vast Ocean Plan," focused on deepening its presence in the MEA region. Guided by the strategy of "Innovation-Driven, Global Breakthrough," the brand plans to launch new vehicle models, expand its service network, and leverage advanced R&D capabilities to meet evolving customer needs. Upcoming offerings from DEEPAL and AVATR will further revolutionize the mobility experience with smarter, greener, and more connected solutions.
By combining innovation, sustainability, and customer-centric services, Changan is not just redefining mobility but also strengthening its reputation as a leader in intelligent and sustainable transportation. The future looks brighter than ever for this pioneering brand.
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